Obama for America

30-second ad run on national cable starting Sept. 29, 2008 (announced Sept. 27). 

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[Keyboard typing SFX] Male Announcer: Number of minutes in debate: 90.

Number of times John McCain mentioned the middle class: Zero.

McCain doesn't get it.

[Music] Barack Obama does.

Obama (clips from Sept. 26 debate): The fundamentals of the economy have to be measured by whether or not the middle class is getting a fair shake…

And when you look at your tax policies…

you are neglecting people who are really struggling right now.  I think that is a continuation of the last eight years, and we can't afford another four.

Obama (voiceover):  I’m Barack Obama and I approve this message.

Notes: This ad was released on the day that Obama outlined his "New Energy for America Plan" in a speech in Lansing, MI.  McCain campaign spokesman Tucker Bounds responded with this statement: